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AI investments: Why AI projects always pay off financially

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Lorenzo Chiappani
March 4, 2025

Companies are often faced with the question: Is an investment in artificial intelligence (AI) worthwhile? The answer is unequivocal: Yes! Studies show that AI investments often start after one to three years amortize and ensure efficiency gains and competitive advantages in the long term.

But when exactly does AI pay off? Which areas benefit the most? And how can companies use funding to implement their AI projects even more cost-effectively?

This article provides answers — with current figures, case studies and practical examples.

AI investments: faster payback than expected

Many companies fear high costs and long waiting times for return on investment (ROI). But recent studies show that Payout AI projects usually faster than expected.

According to a study by McKinsey, it pays off 63 percent of AI investments within one to three years. Companies benefit particularly quickly in the areas of automation, customer service and production.

An analysis by PwC shows that companies with AI applications have Increase productivity by up to 40 percent while operating costs are reduced by up to 20 percent.

Deloitte comes to a similar conclusion: 94 percent of the companies surveyed see AI as a decisive factor for their future competitiveness.

The reason for these rapid successes lies in the ability of AI to automate routine tasks, improve data-based decisions, and significantly speed up processes.

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In these areas, AI investments pay off particularly quickly

Not every industry is benefiting from AI at the same rate. Investments in the following areas pay off particularly quickly:

Automation & process optimization

  • AI saves up to 50 percent of working time for recurring tasks.
  • Automated accounting, invoice processing or contract management significantly increase efficiency.
  • A study by Accenture shows that AI reduces administrative burdens in companies with high documentation requirements by up to 70 percent can lower.

Customer service & sales

  • AI-powered chatbots reduce costs per customer request by up to 80 percent.
  • Personalized product recommendations demonstrably increase sales by up to 15 percent.
  • Companies with AI-powered customer relationship management (CRM) report a up to 30 percent higher customer loyalty.

Production & logistics

  • Predictive maintenance can increase maintenance costs by up to 30 percent Lower.
  • AI optimizes supply chains and reduces incorrect orders by up to 50 percent.
  • In logistics, AI-based route planning enables up to 40 percent faster delivery times.

HR & Recruiting

  • AI can automatically analyze applications and increase hiring time by up to 50 percent shorten.
  • Automated HR processes reduce administrative costs and improve employee satisfaction.

Companies that use AI in these areas are already achieving significant savings and efficiency gains in the short term.

Funding opportunities for AI projects: Using government support

The state supports AI projects through various funding programs to make it easier for companies to get started. Many of these programs make it possible to reduce investment costs significantly lower.

Examples of AI funding in Austria & Germany

  • Digital Plus 2025 (Austria): Up to 40 percent subsidy for AI projects with a focus on automation, data analysis and IT security.
  • go-digital (Germany): Funding for SMEs to introduce AI technologies into business processes.
  • Horizon Europe (EU program): Financial support for AI research and development.
  • AWS Digitalization (Austria): Grants for AI-based business models and process optimization.

Companies should find out about their funding opportunities at an early stage in order to optimally finance their AI project.

Common objections to AI investments — and why they're wrong

Despite the clear advantages, there are often reservations about AI. Here are the most common objections — and why they don't apply.

“AI is too expensive”

The costs of AI projects have fallen in recent years. There are also numerous grants that make it easier to get started. Many companies amortize their investments after just a few years.

“Our employees are losing their jobs”

AI doesn't replace workers, it supports them. In most cases, AI relieves employees and can concentrate on more strategically important tasks.

“The technology is not yet fully developed”

AI has long since arrived in practice. Companies successfully use them in customer service, production, IT security and many other areas.

“Implementation is too complicated”

With a clear strategy and the right partners, AI projects can be implemented efficiently and successfully.

Companies that engage with AI at an early stage benefit in the long term and secure a decisive competitive advantage.

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Why companies shouldn't wait any longer to invest in AI

Digital transformation is progressing, and companies that integrate AI early on are securing long-term benefits.

  • AI is already reducing costs and increasing efficiency in the short term.
  • Government funding significantly reduces investment costs.
  • Companies with AI technologies are more resilient and adaptable to market changes.

If you hesitate too long, you risk losing touch with the competition.

Conclusion: AI investments pay off financially — and faster than expected

Artificial intelligence is no longer a technology of the future — it has long been a decisive factor for economic success. Companies that invest in AI benefit from:

  • An amortization of the investment, often within one to three years
  • Efficiency gains and cost reductions in many business areas
  • competitive advantages through innovative technologies
  • Government funding, which make investment even easier

Now is the right time to invest in AI and set the course for the future.

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