Cookie settings

By clicking “Accept”, you agree to the storage of cookies on your device to improve navigation on the website and ensure the maximum user experience. For more information, please see our privacy policy and cookie policy.

Artificial intelligence Data protection: GDPR-compliant solutions

Bild des Autors des Artikels
Josef Birklbauer
October 21, 2024
Learn what companies need to pay attention to in order to work with AI in compliance with GDPR. Discover practical and actionable tips.

The use of artificial intelligence (AI) offers companies numerous benefits, but it also poses particular challenges in the area of data protection. Companies must ensure that they comply with the General Data Protection Regulation (GDPR) to avoid legal problems and maintain customer trust. In this blog post, you'll learn what companies need to pay attention to when it comes to AI and data protection, and what GDPR-compliant solutions are available.

Why artificial intelligence data protection is so important

Data protection is a key issue in today's digital world, and this is becoming even more important when using AI systems. AI models, such as ChatGPT, can process and analyze large amounts of data, including personal data. As a result, companies must take special precautions to ensure that they meet data protection requirements.

Key privacy principles for AI systems

Companies should comply with the following data protection principles when using AI systems:

  • Data minimization: Only collect and process the necessary data.
  • Earmarking: Only use data for specified, clear, and legitimate purposes.
  • Transparency: Inform data subjects in a clear and understandable way how their data is processed.
  • Safety: Take appropriate technical and organizational measures to ensure data security.

One example of the application of these principles is the introduction of measures to minimize data. Companies should ensure that they only collect the data that is necessary for the specific purpose and avoid any unnecessary data. This can be achieved by implementing data filtering technologies that automatically recognize and remove personal data before it is entered into the AI system.

Date protection AI

Avoiding the processing of personal data in ChatGPT

An important step towards compliance with the GDPR is to avoid processing personal data in AI systems such as ChatGPT. Companies should ensure that no personal data is included in the inputs or training data of the AI models.

Practical tips to avoid data

  • Anonymization: Remove or obfuscate personal information.
  • Pseudonymization: Replacing identifiers with pseudonyms to make traceability difficult
  • Data filtering: Implement filters that automatically recognize and remove personal data.

Anonymization is a technique that can be used to change personal data so that it can no longer be attributed to a specific person. This can be achieved by removing identifiers such as names, addresses, and other unique characteristics. Pseudonymization, on the other hand, replaces identifiers with pseudonyms, so that although the data cannot be directly attributed to a person, it could be restored with additional information.

GDPR-compliant solutions for using AI

There are various approaches and technologies that help companies make their AI systems GDPR-compliant.

Privacy-friendly technologies

  • Differential privacy: Technology that makes it possible to carry out statistical analyses without disclosing personal data.
  • Federated Learning: Approach in which models are trained locally on users' devices so that personal data does not have to be stored centrally.
  • Privacy by Design: Integration of data protection measures into the development process of AI systems.

Differential privacy is a technique developed to ensure that the results of data analyses do not reveal any personal data. This is achieved by introducing a controlled level of randomness into the data so that individual data points cannot be identified. Federated learning is another approach that makes it possible to train models locally on users' devices without the data leaving the device. This helps to increase security and data protection, as the data is not stored and processed centrally.

Data protection management tools

  • Consent management: Systems for managing users' consents to data processing.
  • Data Governance: Tools to monitor and control data processing processes.
  • Audit logs: Logs that document and verify all data processing activities.

Consent management systems are tools that help companies manage users' consents to data processing. These systems ensure that consents are transparent and comprehensible and that users can withdraw their consent at any time. Data governance tools help companies monitor and control data processing processes to ensure that all data protection requirements are met. Audit logs are logs that document all data processing activities and enable compliance with data protection regulations to be checked.

AI data protection

Common questions about artificial intelligence and data protection

Which data are AI systems allowed to process?

AI systems may only process data for which there is a clear and specific consent or that is necessary to fulfill a contract or to fulfill a legal obligation.

How can I ensure that my AI systems are GDPR-compliant?

By implementing data protection principles such as data minimization, purpose limitation and transparency, as well as the use of privacy-friendly technologies and management tools.

What is the difference between anonymization and pseudonymization?

Anonymization means that personal data is changed in such a way that it can no longer be attributed to a person. Pseudonymization replaces identifiers with pseudonyms so that the data could be reassigned with additional information.

What are the risks of using AI with regard to data protection?

The risks of using AI for data protection include the possibility of disclosing personal data, processing data unlawfully, and violating the rights of data subjects.

What measures can companies take to minimize data protection risks?

Companies can take measures such as implementing data minimization, anonymizing and pseudonymizing data, using privacy-friendly technologies, and introducing strict security measures to minimize data protection risks.

Conclusion: Implementing artificial intelligence data protection in companies

Compliance with data protection requirements is essential for the successful use of AI in companies. By avoiding processing personal data, implementing privacy-friendly technologies, and using data protection management tools, companies can ensure that their AI systems are GDPR-compliant. Compliance with data protection requirements is not only important from a legal perspective, but also for customer trust and the company's reputation. By using technologies such as differential privacy and federated learning, and by introducing data protection management tools, companies can ensure that they comply with data protection regulations while taking advantage of the benefits of AI. It is also important that companies train and sensitize their employees in the area of data protection. This helps ensure that all employees understand the importance of data protection and take the necessary measures to meet data protection requirements. Employees can be trained through regular training and workshops as well as by providing information materials and guidelines. We at the KI Company will be happy to provide you with further information and assistance. Contact us without obligation to learn more about secure and privacy-compliant AI solutions.